Advertising Danielle Guirguis on the green future of the marcom industry ‘We see a worldwide growth of brands that opt for sustainability,’ asserts Danielle Guirguis, CEO of the Amsterdam-based Smarthouse Creative...
Advertising Lucy Atkinson: 'Millennials do talk the talk, but walk the walk with less conviction' The world's best marcom scientist on... Advertising as a force for good
Advertising An interview with Ravi Dhar on Advertising as a force for good Ravi Dhar is a Yale Professor of Management, Marketing, Psychology, and Director of the Center for Customer Insights at Yale...
Advertising The Future for the Havas Group through the Case of Havas Lemz Amsterdam Havas Lemz in Amsterdam, part of the global Havas communications and media conglomerate, recently received the internationally highly regarded Benefit...
Advertising Josh Bryer: “Stahp whineeeng” Meet The World’s Most Awarded Creative Directors in this new series called the 6,5 interview: Australian Josh Bryer was one...
Advertising Wendy Clark: ‘The Art of War is my manual’ Against the advice of most people around her Coca-Cola's top marketer Wendy Clark moved to the advertising world. Subsequently the...
Advertising John Mescall: ‘For heaven's sake, don't fit in’ The all-winning campaign 'Dumb ways to die' can not be left unmentioned, but the list of prizes and advertising achievements...
Advertising Nick Law, the New Chief Creative Officer of Publicis Groupe, on Creativity The American agency R/GA - where he made his career, has 2000 employees and offices in 18 countries, and combines...
